Meet The Loomia | Beachly Behind the Brand

Meet The Loomia | Beachly Behind the Brand

Happy Aloha Friday, sunshines! Are you loving the Spring season as much as we are? Boxes are landing and we are loving seeing all of you wear your new Beachly pieces! One of the fan favorite pieces this season was customizable and we are taking a deeper look at the brand and offering you a giveaway... can you guess who it is?

This week, we are going behind the scenes and taking a closer look at The Loomia! They created the Color Pop Turkish Towel and have so many more pieces that I think you will love to hear about. 

If you aren't a part of Beachly yet, no worries! You can sign up for Beachly here and enter code LOOMIA at checkout to get $30 off your first box. Boxes are currently shipping and are filled with up to $475 worth of coastal essentials when you're a new member to the tribe. 


Behind the Brand with The Loomia  

Started from husband and wife team, Nilay and Fahri, The Loomia bloomed from an idea of creating a business that would bring the beauty of Turkish textiles to the world. They wanted the quality and the variety of hand-woven Turkish towels and blankets to be appreciated by those far beyond their home country. 

After years of hard work, the birth of their adorably baby boy, Deniz, and their first store opening in South Carolina, The Loomia has blossomed into a brand that both Nilar and Fahri are beyond proud of and intend to continue to grow beyond what it already has.

The Loomia Founders + Beachly Spring 2023

We were lucky enough to chat with Nilay and ask her some questions about starting The Loomia and her experience as a business owner, let's check it out... 

Where do you see the future of The Loomia? 

"Our future is really dependent on our keeping our products interesting, fresh, and high-quality. We are always looking for a unique mix of towels, blankets, and pillows that are unexpected. We have also received such a strong customer response to our cover-up and loungewear products that I am excited to continue sourcing new garments. An added bonus is that I have found many creators and small shops that are making the world a better place by treating their employees well, and by making ethical and sustainable garments." 

Do you have any advice for women who are looking to start their own business? 

"Absolutely – any entrepreneur has to be prepared to work harder than they believed was possible. I was never afraid of hard work! But my added responsibilities of being a mother often led me to put myself last. I had to have that reckoning of how I can also take care of my physical and mental health so that I have enough energy to pour into the business AND my family -- which is my heart." 

If you could describe The Loomia in 3 words, what would they be?

"Integrity, Relentless, and Network. 

Integrity is of course paramount to our company’s existence; if you don’t have high standards of respect for yourself and your customer, you have nothing.

Relentless is because there is little time we don’t spend thinking about or addressing our company’s needs.

And, our Network is really important to me because I have found so much satisfaction and motivation by creating our Loomia Family. It is so gratifying talking to customers who love our products. And as an e-commerce business, our online network of IG people has grown in importance to us, becoming our great friends and being a huge support system to us on our journey."

Brooke's Sneek Peek from The Loomia Giveaway

Excited to check out tall the amazing home decor pieces from The Loomia but don't know what to get? I wanted to give you a sneek peek at one of the items featured in this week's giveaway that you can win alongside a Beachly Spring box! Be sure to check out and enter this week's giveaway featuring The Loomia! 

The Loomia x Beachly Giveaway

Fahri Zig Zag Turkish Throw Blanket

The Fahri lightweight hemp throw blanket has colored and beige yarns woven in a graphic zig-zag pattern.

The beige field of the fabric has a slightly raised thread which gives Fahri an alluring textural look and feel. Hemp adds a rustic hand and designer styling to any quiet corner of the living room. Beige eyelash fringe at the top and bottom edge of the blanket.

Psst! You can shop these pieces and MORE at an exclusive discounted price. Use code BEACHLY20 for 20% off your purchase at Ettika!


The Loomia Spring Box Feature 

The Color Pop Turkish Towel | $32 retail value 

Color Pop Turkish Towel The Loomia x Beachly Spring box

Details - Made with 100% Turkish cotton, this towel is created from natural fibers and, as such, is delightful to the touch!  A rainbow-colored vertical strip brings a touch of color to the natural beige background. Exceedingly light and absorbent, and suited to every imaginable use: a beach towel, a sarong, a wrap, a picnic or table cloth, or a pool chair throw. Use indoors or out.

If you aren't already a part of the Beachly Tribe, you can sign up today to get up to $475 worth of beachy goodies for only $69 using code LOOMIA! :)


The Loomia x Beachly Giveaway

Every season, we love to offer the Beachly Tribe an exclusive prize pack that gives a broader look at the brands we love! This week's giveaway is brought to you by our friends at The Loomia, of course! 

This giveaway features the Beachly Spring box ($265+ value), as well as The Loomia prize pack valued at $135+! That means it's filled with $400+ worth of coastal goodies for you to enjoy. Check out the The Loomia x Beachly giveaway on the Beachly Instagram and follow the steps to enter. Good luck, Beachly Tribe! 


We're so excited to have The Loomia as a featured brand in the Beachly Spring box! I have a feeling you're going to absolutely love the Color Pop Turkish Towel if you chose it during customization!

Not a part of Beachly yet? It's not too late! Join the Tribe today to get in on the good vibes and all the sunshine you could ever dream of. Don't forget to enter the code LOOMIA for $30 off your first box and get up $475 of goodies - fully customized by you! 

Loving The Loomia? I have an exclusive code for you to shop their collection! The Loomia is giving the Beachly Tribe 20% off your entire order with the code BEACHLY20. Shop all their beachy, Springtime goodness and home decor here! 

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